My target audience is males aged from 15-24. This is quite a young target audience so they will be easy to relate to. The genre of music I have decided to base my magazine on is Rock. I have chosen this genre because it is easy to identify compared to other genres such as Pop music.
The names that I though of to call my magazine included "The Cult", "Evolution", "Domination", "Alternative" and "Live".
"Alternative" received the least amount of market research feedback. "Live" and "The Cult" received the most amount. I have decided to call my magazine "Live" as I feel this is the name that my target audience could relate to the most as the age that they are attend a lot of live gigs and bring back memories to them.
I asked 20 people in my target audience age group to complete a tally chart of my magazine name ideas, here are the results:
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