Tuesday, 23 November 2010
Magazine Analysis - MOJO (General)
The company that produces MOJO is Bauer. They only began published MOJO in January 2008, before Bauer, MOJO was published by Emap. This company also publishes Bella, Take a Break and Total TV guide. These magazines are fairly popular but are generally aimed at women. The target audience of MOJO is males aged 30+, this is shown through the music genre of the magazine as younger people would not be as interested in "classic rock". The magazine is published monthly and costs £4.50 to buy, this is quite expensive but the magazine sometimes contains a free CD or gift. The circulation of the magazine 91,678 and the readership is 106,367.
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